Free Academy Series

Perfect for learning the fundamentals of small business marketing at your own pace.
  • Access to the free academy series
  • Access to the community facebook group
  • Monthly live Q&As
Join for Free
£495 / month

Rolling Monthly Programme

A month by month -to- programme designed for those who would like support
  • A 2-hour kick-off call
  • A 1-hour call each week
  • Your own dedicated project management workspace for your business strategy planning
  • Weekly project notes and progress write-ups
  • Full website audit
  • Full social media audit
Learn more
£2100 / month

3-Month Sprint Programme

All Rolling Monthly features +
  • Two 1 hour weekly calls
  • Content writing time

    (i) this can be for websites, ads, social media, tone of voice guidelines, blogs, etc.

  • Detailed 3-month strategy to follow
  • Email and SMS marketing setup and training
  • 6-month plan for after the sprint is over
Find out more

That goal is within your reach. This is how...

The free academy series is where it all starts. There's no financial commitment or risk, it’s completed at your own pace, and is there whenever you need it. The series is a 6 part online course made up of a selection of video courses delivered directly from this website. Just sign up, log in, and go. 

The series is a six-part online course delivered via videos, text, and downloads. The sessions help with identifying your customers, developing a business strategy and marketing plan, then putting it into practice to get more sales. This is done via my 6 step ‘Them’ process.

Through this process, you’ll be introduced to many readily available free tools that will help you to find and communicate with potential customers in a faster and easier way. These include design tools, advertising tools, and email marketing tools. The series also provides many fillable templates for you to use, save, and keep for your reference. 

By the end of the series, you will have created the beginnings of your very own strategy and plan to help take your business to the next level.

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Course Content

In this series, we’ll work through filling in some of the gaps that may be causing frustration and blockers in your business. This is done via my 6 step ‘Them’ starter process:

  • Session 1, Know Them - Learn how to identify the people who would love to buy from you the most, so you can market easier, cheaper, and more effectively to them.

  • Session 2, Tell Them - Is what you're telling your potential customers sealing the deal, or making them run? Let’s take a look at the message your business is putting out.

  • Session 3, Find Them - You now know who your customers are, so how do they discover you? Here, we look at some ways of attracting your customers and collecting data.

  • Session 4, Nurture Them - In this session, we'll explore the importance of educating and giving value to people who may want to buy from you so to secure those sales.

  • Session 5, Wow Them - Wowing customers transforms them from one time buyers to raving fans who tell everyone about you! Here we look at some ways to get those wows in.

  • Session 6, Keep Them - You found them, they bought from you, they love you. Now what? Make sure you keep them, with a strong retention plan that helps keep them coming back.

Each course finishes with a few tasks to help keep you moving forward and is supported if free downloadable templates for you to complete and use in your business. It’s great to see people posting their completed tasks in the Facebook group for feedback and ideas! Don’t worry if you don't feel comfortable doing this right away, everyone does things at their own speed.

What people say about Michael

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Mickey's insights and support are priceless

Mickey is incredibly knowledgeable and gifted. He
was able to completely identify my business goals
and provide actionable steps for me to take. I'm so
thrilled that I found him.

Lauren Conklin

Generous, expert marketing help

Michael reached out to me when I was struggling
with driving my membership up. He gave me some
great tips and was hugely helpful in igniting our
enthusiasm. I can't recommend him highly enough.

Nora Lenz

Great guy, great service 👍🏼

Michael is a great guy, really goes the extra mile for
you and your business. If you like having an extra
pair of eyes to help out with the marketing side of
business, I’d highly recommend his services...

Jack Barrie

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